Privacy Policy

Last updated: July 15, 2026

Who we are

Upstate Upward Media Group (“Upstate Upward,” “we,” “us,” or “our”) is a marketing agency based in Baltimore, Maryland. This Privacy Policy applies to upstateupward.com and the forms, tools, and booking links we offer through it. You can reach us any time at info@upstateupward.com or (443) 272-5947.

Information we collect

Information you give us

When you fill out a contact or audit form, request your Upward Score, book a call, or email us, we collect the information you choose to provide — typically your name, business name, email address, phone number, website, and anything you write in a message field.

Information collected automatically

Like most websites, we may automatically collect basic technical information such as your IP address, browser type, device type, referring page, and the pages you view. This helps us understand how the site is used and keep it working properly.

Cookies and analytics

We may use cookies and similar technologies, including third-party analytics, to measure site traffic and improve the experience. You can control or disable cookies through your browser settings; some features may not work as intended if you do.

How we use your information

• To respond to your inquiries and provide the audits, scores, and services you request;
• To schedule and conduct calls or consultations;
• To send you information about our services, and, where appropriate, follow-up communications you can opt out of at any time;
• To operate, maintain, secure, and improve our website; and
• To comply with legal obligations.

How we share your information

We do not sell your personal information. We share it only as needed to run our business:

• Service providers who help us operate — for example, our form processor, email provider, scheduling/booking tool, hosting provider, and analytics provider — who may process information on our behalf;
• Legal and safety reasons, when required by law or to protect our rights, users, or others; and
• Business transfers, if our business is involved in a merger, acquisition, or sale of assets.

Third-party services and links

Our site relies on trusted third-party tools (such as our scheduling and form providers) and may link to other websites. Their handling of your information is governed by their own privacy policies, and we encourage you to review them. We are not responsible for the content or practices of third-party sites.

Data retention

We keep the information you provide for as long as needed to respond to you, provide our services, and meet legal, accounting, or reporting requirements. When it is no longer needed, we take reasonable steps to delete or de-identify it.

How we protect your information

We use reasonable administrative and technical safeguards to protect the information you share with us. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

Your choices and rights

You may:

• Ask us what personal information we hold about you, and request that we correct or delete it;
• Opt out of marketing emails using the unsubscribe link or by contacting us; and
• Control cookies through your browser.

Depending on where you live, you may have additional rights under applicable privacy laws. To exercise any of these, email info@upstateupward.com and we will respond within a reasonable time.

Children's privacy

Our website and services are intended for businesses and adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, please contact us and we will delete it.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Your continued use of the site after changes take effect means you accept the updated policy.

Contact us